Category: Marketing
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The Victoria’s Secret Show Is Back: What Changed From 2024 to 2025?
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in MarketingFor years, the Victoria’s Secret Fashion Show was a cultural moment. Even people who never bought a single thing from the brand tuned in just to be part of it. Then everything crashed in 2019. This year’s show in New York marks another comeback attempt, and the big question is: did they actually learn anything…
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Why Did Sydney Sweeney Get Backlash Over the American Eagle Ad?
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in MarketingThe goal of any ad is to get attention. American Eagle’s fall campaign starring Sydney Sweeney did exactly that, just not in the way they planned. When creating ads, you often try to build a hook; something that tells a story and has the potential to go viral. When you have Sydney Sweeney in front…
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How to Run Marketing for Your Small Business Yourself
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in MarketingMany small business owners feel overwhelmed by marketing, torn between doing it themselves or hiring an agency they can’t really afford. The truth is, you can (and should) handle your own marketing in the beginning. Not only is it doable with today’s AI tools like ChatGPT, but it also gives you valuable insight into what…