Tag: american-eagle
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Why Did Sydney Sweeney Get Backlash Over the American Eagle Ad?
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in MarketingThe goal of any ad is to get attention. American Eagle’s fall campaign starring Sydney Sweeney did exactly that, just not in the way they planned. When creating ads, you often try to build a hook; something that tells a story and has the potential to go viral. When you have Sydney Sweeney in front…